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Entry
Level
Standard
Level
Executive
Level
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Website
Promotion
Now
what? You have submitted your website to all the
important search engines and directories and you're
not (yet) showing up in search results. What can
you do to promote the visibility of your website
on the Internet and promotion of your website
in general?
- Use
link popularity to boost your ranking
in search engines. You need other websites to
link to yours as links make it easier for search
engines to find your website and search engines
use the number of links as a measure of importance.
Do some research on the Internet and find other
relevant quality websites and contact them and
see if they are prepared to link to yours, make
reciprocal link requests but do make sure you
target websites with a high page ranks.
- Start
a blog. Many blog sites contain a lot of content
and links and are indexed by search engines.
Information on how to start a blog can be found
at http://www.blogger.com/start.
- If
you sell a product it's a good idea to register
with as many shopping and retailers directories.
- If
you sell a product, ask the manufacturer to
place a link on their website to yours.
- Start
using email signatures. This is a very easy
way of promoting your website.
- Start
a newsletter and email the letter to your clients,
contacts and other relevant sources.
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